Ho Teaching Hospital (HTH) has unveiled Ms Belinda Aku Atsunyo, a Deputy Chief Pharmacist at the Hospital as its Flagbearer for Brand Promotion in recognition of her consistent commitment to enhancing the Hospital’s brand visibility and promoting its corporate identity. Ms Atsunyo’s recognition reflects her exemplary commitment to sharing the Hospital’s official communications, publicity materials, flyers, news stories and other institutional content across her personal social media platforms and networks.
Through this sustained effort, she helps extend the reach of the Hospital’s communications, increase public awareness of its services and achievements and strengthen its corporate image. The recognition underscores the vital role staff play in institutional communication and brand advocacy. It also demonstrates how individual employees can contribute to building public trust, showcasing organisational achievements and projecting a positive image of the Hospital. Presenting branded souvenirs including a copy of the Hospital’s latest newsletter on behalf of Management, the Director of Medical Services, Dr Emmanuel Kasu, commended Ms Atsunyo for her dedication and encouraged other staff to emulate her example by actively supporting official communications and serving as ambassadors of the Hospital’s values, services and mission.
Ms Atsunyo expressed gratitude to Management and staff of the Hospital for the recognition and promised to keep promoting the HTH brand. She encouraged all staff to be brand ambassadors of the Hospital. The HTH Flagbearer Award was instituted by the Public Relations Department to recognise staff members who demonstrate exceptional commitment to advancing the Hospital’s corporate image and public visibility. The initiative specifically acknowledges employees who consistently share and promote official communications, news stories, event flyers and health education materials across their personal social media platforms. Through this initiative, the Hospital seeks to foster a culture of shared responsibility for institutional reputation, strengthen staff engagement in public communication and amplify its efforts to inform, educate, and connect with the communities it serves.
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